Stories Unseen
CLIENT | Stories Unseen
PLATFORM | Instagram + Facebook
DEVELOPMENT | Meta Spark Studio
ROLE | Narrative Designer & Developer
Brief
Stories Unseen wanted to explore augmented reality for storytelling and incorporated along their established historical tour routes. The company is recognised as an advocate for innovation and diverse storytelling in the tourism sector.
Role + Responsibilities
Research: Reviewed client’s existing material which included significant historical research but limited assets.
Technical Production: Location-based features, platform limitations, select appropriate target tracking.
Ideation: sketches, mood board, graphical elements, font and colour palette.
User Experience: storyboards, wireframes, UI, narrative journey
Development: Meta Spark project, 2D asset creation, testing and deployment.
Outcome
The AR filter was incorporated within the client’s own mobile app, adding an interative element to their location-based audio tour. I have since worked with the client to develop and produce another six AR filters for their app.